Key Highlights
- New Vida budget model in works
- Might debut later this year
- Will compete against OLA S1X and the Bajaj Chetak, and TVS iQube
Hero MotoCorp is one of the top contenders in the E2W segment in India. The company is taking on the popular brands such as Ola, Ather, TVS, and Bajaj with its Vida e-scooter range. The Vida V1 Plus and the V1 Pro are the current offerings which caters to both mid-range and premium consumers respectively in the country. Hero is now planning to add up a new model to the Vida e-scooter range which will be for the budget audiences in the country.
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Hero Vida V1 Budget Model Upcoming
Hero MotoCorp’s next offering for the Indian consumers will be a budget variant of the Vida electric scooter. The development comes from the company’s Executive Chairman, Pawan Munjal. The details are scarce at the moment and it is not known what moniker the upcoming Vida V1 e-scooter model will have. However, the brand might share some details in the coming months.
Speaking further, the company’s executive chairman highlighted how in collaboration with Ather Energy, VIDA has created India’s biggest E2W charging infrastructure. Also, the brand is targeting to expand its overall size in the EV market with the partnership with Zero Motorcycles. With this collaboration, the company will facilitate EV manufacturing and will be catering to a specific group of consumers.
In a statement, Munjal said, “am particularly pleased to witness VIDA V1’s rise as one of the leading electric scooters in India, and I anticipate its future launch in global markets, where it is poised to become a significant player as well.”
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Budget Vida V1 E-Scooter Already Trademarked?
To recap, Hero had recently filed a trademark for a mystery electric scooter in India. The patent images of the unknown Hero electric scooter revealed a familiar fascia as the Vida V1 series including the X-shaped LED DRL, a single-piece big seat, and grab rail. This variant was also rumored to be an upcoming budget variant of the Hero Vida V1 series. However, unless there is some confirmation from Hero MotoCorp on the same, it will be difficult to verify if this is the same model which has been tipped by the company’s Executive Chairman.
