Key Highlights
- Samsung BKC Lifestyle Experience Store opens at Jio World Plaza, Mumbai
- It will feature a diverse range of Samsung’s premium products and connected multi-device ecosystem
- Customers can experience and pre-book the latest Galaxy S24 series at the store
Samsung has proudly opened its premier Online-to-Offline (O2O) lifestyle store in India, located at Jio World Plaza Mall in Mumbai. Spanning an impressive 8,000 sq ft in the heart of Mumbai’s Bandra Kurla Complex, Samsung BKC is strategically positioned to showcase the brand’s premium products, emphasizing its commitment to the Indian market. Also Read | Ahmedabad Welcomes Vivo’s Largest Flagship Store In India
Unveiling Samsung’s AI-Enabled Connected Devices
Dedicated to providing unparalleled experiences, Samsung BKC introduces customers to the widest range of premium Samsung products, including smartphones, televisions, refrigerators, washing machines, and more. The store leverages the power of Samsung’s AI ecosystem to offer unique, curated experiences and real-life scenarios that cater specifically to premium customers and technology enthusiasts.
The First Samsung O2O Store In India
As the first Samsung O2O store in the country, Samsung BKC redefines the retail landscape by seamlessly blending online and offline shopping. The store brings together the convenience of online shopping with over 1,200 product choices from an online digital catalog, coupled with in-store assistance. Products can be delivered nationwide, with the added option for customers in Mumbai to pick up online orders within two hours from Samsung BKC.
Flagship Experience
With a grand opening, Samsung BKC introduces the latest Galaxy S24 series to customers, offering special edition color options and a first-of-its-kind AI-enabled personalization for Galaxy AI smartphones. Customers can not only experience but also pre-book the latest Galaxy S24 series, starting January 23.
Eight Unique Lifestyle Zones: A Multifaceted Experience
Samsung BKC is divided into eight distinctive lifestyle zones, each highlighting specific passion points and showcasing how Samsung’s products fit seamlessly into customer’s lives. From gaming and entertainment to home office setups, art, yoga, cooking, and laundry management, the zones provide immersive experiences that demonstrate the convenience of Samsung’s connected multi-device ecosystem, SmartThings.
Also Read | Good News for Older Samsung Devices: Galaxy AI Features Rolling Out Soon, See Full List
Learn @ Samsung Program
To enhance customer engagement, Samsung BKC will host Learn @ Samsung workshops throughout the year. These events will cover various passion points such as digital art, photography, videography, fitness, cooking, music, and more. Influencers, content creators, and experts will guide customers, offering insights into Samsung’s products and connected devices ecosystem.
Personalization and Customization
For customers who love customization, Samsung BKC offers unique personalization options for mobile and consumer electronics products. At the Creator’s Workshop, customers can personalize smartphone covers, accessorize their purchases, and even customize the color of bespoke refrigerators to match their homes.
Exclusive Offers and Benefits: Rewards for Visiting Samsung BKC
Customers visiting Samsung BKC will enjoy exclusive benefits, including assured gifts, loyalty points, discounts on select models, cashback offers, and special benefits for corporate customers. The store also features an integrated service center, offering same-day repairs, remote assistance, and a free SmartThings setup for customers purchasing two or more SmartThings-enabled products.
Also Read | From New York To Tokyo: Five Best Apple Stores Around The World
