Lava's Rise To The Top: Cornering The Market In Mid-Range Smartphones
Lava's Growth Highlights
· Fastest-growing brand in Rs. 10,000-Rs. 20,000 segment in 2023 (213% growth)
· Exceptional performance in the competitive Indian market
· Consistent growth throughout 2023
· Dedicated to innovative, affordable smartphones
· Focus on customer satisfaction and tech innovation
· Initiatives like "FREE SERVICE @ HOME" enhance user experience
Market Penetration and Expansion
· Successful nationwide market capture
· Focused product series strengthen brand
· Poised for further expansion in Indian market